![]() “I wish that I had finished the book, printed the book, and had a copy so that I had something that I could show, and say, ‘This is what I have, this is what I’m trying to do.’ That would’ve been beneficial,” Waugh says.Ī prototype or preliminary version of your product isn’t a requirement to start a Kickstarter or Indiegogo campaign in every case. For Waugh, one of those tools was a printed proof or what could more generally be referred to as a prototype. Sometimes there are tools or resources that you don’t realize you’ll need until you’ve launched. Here are a few of the lessons he learned and tips other first-time creators can use to optimize their campaigns. Although he ultimately ended up surpassing his goal by almost $900, he primarily learned how to start a Kickstarter campaign on the fly.Īs his campaign progressed, he saw that he could have taken steps to make reaching his goal less stressful. However, Waugh was very close to not getting funded. Rooted in his relationship with his young daughter Marie and his desire to show her that there is more to life than being a princess, the project was a success. He decided to run a Kickstarter campaign to publish his first book - a children’s story called Princess Or… - in May 2020. But he always had an interest in writing. ![]() Mario Waugh has worked as a graphic designer, app developer, and mobile website designer for years.
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